What is the aerie real campaign?

Aerie launched in 2014 with brand ethos centered on body positivity and inclusion. The Real marketing campaign features models that are not embellished by the airbrushing techniques used by rival companies that prefer to promote their clothing adorning perfect bodies.

Who is the aerie girl?

The AerieReal spring 2020 lineup 13 women in total, ranging in age from 21 to 32 is comprised of actress Lana Condor, Broadway performer Ali Stroker, scientist Keiana Cav, model and actress Hari Nef, DJ Tiff McFierce, actress Beanie Feldstein, entrepreneur Dre Thomas and visual artist Manuela Baron, in addition to …

Who created the aerie real campaign?

Jennifer Foyle, Aerie’s global brand president, spearheads the #AerieREAL campaign. She explains the process of selecting its brand ambassadors, known as Role Models: As a team, we follow and connect with influential, real women across social media, at industry events, and by listening to our customers.

Who is the girl in the American Eagle commercial?

TikTok Star Addison Rae Styles and Photographs Herself in New American Eagle Campaign.

Who are Aerie’s competitors?

American Eagle Outfitters competitors include H&M, Abercrombie & Fitch Company, Aeropostale, Gap Inc.

Why is aerie so successful?

Strong digital sales and an increasing focus on women’s apparel have been the primary reasons behind the company’s growth. While the Men’s Apparel and Accessories segment has struggled, American Eagle’s Aerie brand has gained prominence to become the most important growth driver for the company.

What is aerie known for?

Aerie, stylized as aerie (short for American Eagle lingerie), is an intimate apparel and lifestyle retailer and sub-brand owned by American Eagle Outfitters. Aerie’s main competition in the lingerie market for the 15- to 22-year-old demographic includes Pink by Victoria’s Secret and GapBody. …

How can I be a model for aerie?

Visit the website thehub.youthmarketing.com and create an account. Click Opportunities, where you’ll want to apply for the AERIE REAL AMBASSADOR PROGRAM for the upcoming year (you can only apply once per opportunity, so make it count!). And the rest is written in the stars! We can’t wait to hear from you.

What is an aerie ambassador?

Our ambassadors share the #AerieREAL message in their communities and social media platforms, creating relevant and important content.

What are Aerie role models?

#AerieREAL Role Models spread the brand’s mission to love your real selfinside and out. They empower and inspire the Aerie community to be the change they want to see in the world through leadership, advocacy, workshops and philanthropic partnerships.

Who is Aerie target audience?

American Eagle Outfitters is a clothing and accessories retailer targeting teens and young adults.

Is Aerie a diverse?

One of those is a focus on diversity and inclusivity. While this is a buzz word in 2020 Aerie stepped out and made a decision to use more diverse models six years ago back in 2014. Aerie has also taken the role of retailer turned activist.

Does Kiara from Outer Banks model for American Eagle?

Outer Banks Stars Chase Stokes and Madison Bailey Model (and Photograph Each Other!) For AE Jeans. … As it turns out, he and pal Madison Bailey (who you might recall plays Kiara Carrera on the show) were enlisted for AE’s spring 2021 denim campaign, titled Jeans Are Forever.

Who is in the new American Eagle ad?

Apparel retailer American Eagle unveiled a new back-to-school campaign this week under the tagline Future Together. Jeans Forever, which features actors Caleb McLaughlin, Jenna Ortega, Chase Stokes, Madison Bailey and singer Addison Rae.

How much do AE Models make?

How much does a Model at American Eagle Outfitters make? Model salaries at American Eagle Outfitters can range from $9-$9.

What Aerie means?

Definition of aerie 1 : the nest of a bird on a cliff or a mountaintop. 2 obsolete : a brood of birds of prey. 3 : an elevated often secluded dwelling, structure, or position.

Is Aerie ethically made?

Aerie is owned by AEO Inc. Its environment rating is ‘not good enough’. It does not use eco-friendly materials. It has set an absolute target to reduce greenhouse gas emissions generated from its own operations and supply chain but there is no evidence it is on track to meet its target.

Is Aerie socially responsible?

At Aerie, we are dedicated to the principles of environmental stewardship, social responsibility, good corporate governance and human capital. We consider these ESG principles to be among our most important values and therefore integrate them in our ongoing and strategic activities.

Can you return aerie to American Eagle?

Bring your items to any AE, Aerie, or Tailgate store in the U.S. for easy, free returns and exchanges. Bring proof of purchase (receipt, invoice, order confirmation page, order details page, order emails) and the credit card used to make the original purchase.

How much money does aerie make?

Total net revenue increased $148 million, or 17% to $1.03 billion, compared to $0.89 billion in the first quarter of 2019. Aerie revenue increased 89% to $297 million. American Eagle revenue increased slightly to $728 million. AEO’s digital revenue increased 57%.

Are Aeropostale and Aerie the same?

Aerie by American Eagle Outfitters (NYSE:AEO), p.s. from Aeropostale (NYSE:ARO), and PINK by L Brands (LTD) are serving as bright spots in an otherwise depressed retail environment. The success of subbrands like these continues to reinforce the importance of this special type of brand architecture.

What’s the difference between Aerie and American Eagle?

Launched in 2006 as an extension of AE, Aerie is a lighter, shorter version of American Eagle Lingeriewhich we can all agree is a mouthful. … Aerie now sells intimate apparel at American Eagle stores, and also in standalone retail stores.

What is offline by Aerie?

OFFLINE by Aerie is activewear for your REAL life! These leggings, sports bras, tops, workout dresses, skirts and more are made for movement. Soft is in our DNA: these pieces are made with the softest, luxe fabrics. … All OFFLINE fabrics have been chosen carefully with movement and comfort in mind.

How much do aerie brand ambassadors make?

Average aerie by American Eagle Outfitters Brand Ambassador hourly pay in the United States is approximately $10.71, which is 39% below the national average.

What is the difference between modeling and Modelling?

If you have a verb that ends with a vowel and an L, whenever you add a suffix that begins with a vowel, you double the L. That’s how we get modelling as well traveller, trialled, and so on. At least, that’s how they do it in British English. In American English, you don’t double the L under the same conditions.

How can I get into modeling?

9 Tips for Becoming a Model

  1. Recognize your strengths. Being a model involves hyperfocus around your appearance. …
  2. Understand the duties of the job. …
  3. Take care of your appearance. …
  4. Get headshots. …
  5. Create a portfolio. …
  6. Find a modeling agency that fits your brand. …
  7. Try a modeling school. …
  8. Look for open casting calls.

Do aerie real ambassadors get paid?

My Experience as an Aerie Ambassador at UC Berkeley Aerie gives me a stipend, $100 in store credit each month, and 30% off all products to sponsor their clothing!

Do you get paid as an aerie ambassador?

Average American Eagle Outfitters Brand Ambassador hourly pay in California is approximately $15.96, which is 9% below the national average.

What is an AE brand ambassador?

The Brand Ambassador is responsible for generating sales by providing the customer with an exceptional shopping experience. … The Brand Ambassador is expected to role model AEO values and AEO Customer First behaviors in all actions and interactions in order to create a positive Customer First experience.